How do you communicate the value of legal to the business? Here are four traits that successful in-house teams share, and how you can hear from one of them in our latest webinar.
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Newsletter Update V5

Hi Everyone At PERSUIT,

 

How do you communicate the value of legal to the business? 

 

If I had the definitive answer to that million-dollar question, I’d already be retired somewhere on a Grecian beach (with a slight preference for Crete) eating a plate of sweet potato moussaka. 

 

That’s why this week I’m thrilled to hand over my newsletter real estate to one of our superheroes of legal pricing, Maui Gevero, Senior Manager of Legal Advisory. 

 

As a former Senior Financial Analyst at Latham & Watkins, and before that, Goldman Sachs, Maui has played a leading role in the early successes achieved by many of our PERSUIT clients. 

 

In this week’s edition of the newsletter, he lays out the four things we commonly see from legal teams who are winning (as much as any in-house team can hope to) at communicating their value to the rest of the business. 

 

Incidentally, you’ll soon have a chance to hear from one of these teams. Next Thursday, Moderna’s Chief Legal Officer, Shannon Thyme Klinger, joins me in our latest webinar — AI Isn’t the Apocalypse for Legal: How to Seize the GenAI Opportunity to Amplify Impact.

 

These are two learning opportunities I guarantee you won’t want to pass up. 

 

Enjoy, and cheers!

 

Cheers,

Jim

jim

Jim Delkousis

Founder and CEO  

PERSUIT

LinkedIn

INNOVATION IN LEGAL

communicate the value of legal

In-house and legal ops professionals know they need to do a better job communicating their value to the business. 

 

But when your function trades in the currency of mitigated risk, how do you translate that value to the rest of the rest of the organization? 

 

In working with enterprise legal teams embarking on their outside counsel management journey — or improving their existing program — I’ve observed that the problem isn’t that legal doesn’t have a desire to better communicate their value to the rest of the business.

 

They just don’t know where to start or how to do it.

 

They lack a framework, the right tools, and the time it takes to build the muscle around showing their value in a language that’s understood by the rest of the business.  

 

I’ve also been privileged to work with a number of teams who have learned how to do this exceptionally well.

 

Here are the common traits they all share.

 

1. They align legal and business objectives

 

Exceptional legal teams aim to understand the goals and challenges of the business and then tailor their efforts to directly support these objectives.

 

This transforms the perspective of legal as an obstacle to that of a trusted partner and advocate to to other functions in the business.

 

2. They focus on service delivery

 

One of the best examples I’ve seen of this model in action is Moderna’s legal department under the leadership of Shannon Thyme Klinger.

 

By leading their organization in using Language Learning Models (LLMs), Shannon’s team has exponentially increased the value delivered by legal to the rest of the business and scaled their impact across the organization.

 

This has enabled her team to devote more time and resources to enhancing service quality and strengthening partnerships with their internal clients, setting a new standard in service delivery, and teaching the business to trust and rely on them more.

 

3. They have a targeted vision for their technology and process improvements

 

Legal teams that have a clear and persuasive vision for their technology stack are better positioned to get the support and budget they need from the business.

 

Rather than focus solely on efficiency, they also evaluate their resource investments for results and outcomes that will provide tangible benefits to the company. 

 

4. They can confidently and enthusiastically communicate their value

 

Great legal teams exude confidence and enthusiasm. Because they’re aligned with the rest of the business, they know their work will resonate. But they also know that they need a good way to show it. 

 

They do this by building data-driven programs that have measurable, quantifiable, and tangible results. Then they use the right tools to show those results.

 

These are only a few aspects of exceptional legal departments that I’ve seen in my experience.

 

What are other qualities in standout departments and operations teams that you've seen or experienced?

 

Hit reply and tell us!

 

Continue Reading: How to Communicate the Value of Legal to Your Business

Untitled design (7)

Maui Gevero

Senior Manager, Legal Advisory

PERSUIT

LinkedIn

WEBINAR

AI Isn't the Apocalypse for Legal: How to Seize the GenAI Opportunity to Amplify Impact

Webinar_33 (2)

Now that GenAI has shattered the myth that legal is untouchable, what steps are forward-thinking GCs taking to redefine their function’s relationship with the C-Suite and demonstrate their value to the organization? 

 

Join Shannon Thyme Klinger, Chief Legal Officer at Moderna, and Jim Delkousis, CEO of PERSUIT (and a former BigLaw partner) as Shannon shares the framework and strategies for transformation that have positioned her team as a catalyst of innovation — and the takeaways that legal teams of any size or maturity can use to do the same. 

Register for the Webinar

LEGAL ADVISORY

Introducing the PERSUIT Guide to Establishing an Outside Counsel Management Program 

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UPCOMING EVENTS

Where's PERSUIT? 

Here's where you can find us in the weeks ahead:

  • LegalOps.Com, New York, May 23 — Visit us at the event
  • Crafty Counsel Crafty Fest, London, June 4-5 — Visit us at the event
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